Nike Air Max Plus Shows Handcrafted Aesthetic

Last updated on February 16th, 2024

Air Max Plus toebox

The Air Max Plus has always been a fan favorite since its inception in 1999, and Nike has once again elevated the classic model with a fresh new twist. This time around, the Air Max Plus boasts a pseudo-handcrafted aesthetic that is truly unprecedented. The layering of leathers on the model is a sight to behold, and it's clear that a lot of thought and care went into creating this iteration.

Despite the new look, the Air Max Plus maintains its iconic silhouette that has made it a staple in the sneaker world. Nike has expertly combined a number of ongoing trends and stylings to create a shoe that is both stylish and functional. The reinforcing lace-toggle and durable nylon mesh mudguard add a bit of the outdoor gorp-core look, while the leather foxing above the "lava" purveys that aforementioned built-from-scratch appeal.

One of the most interesting aspects of the new Air Max Plus is the vintage pre-aged technique that appears via the midsole. Streaks of yellow appear under the tan paint, giving the impression that the shoe has been scuffed and worn for years. It's a unique touch that adds to the overall aesthetic of the shoe.

Nike has also debuted a new Air Max logo treatment on the tongue and insole that mimics a human pulse rate. It's a subtle yet effective addition that adds to the overall appeal of the shoe.

Given the amount of detail and care required to create this iteration, it's likely that the MSRP will be higher than the usual $175. However, we're willing to bet that sneakerheads will be willing to pay a premium for such a unique and well-crafted shoe.

Overall, the new Air Max Plus is an impressive addition to Nike's lineup. With several colorways confirmed for both men and women, we can't wait to see what other surprises Nike has in store for us. Stay tuned for official details as they become available.

  • Style: FZ5049-222