Puma and LaMelo Ball have been collaborating for quite some time now, and the partnership has only gotten stronger. They have now announced the launch of a new category of footwear, which will join LaMelo's performance basketball model and slides. This new category is a lifestyle sneaker called the Puma LaFrance, which is inspired by Ball's middle name and his clothing label with the same name.
The Puma LaFrance is a chunky sneaker that is similar in design to the Osiris D3, a skate shoe from the early 2000s. The D3 has been the inspiration for several high-fashion sneakers, including a model from A$AP Rocky's short-lived deal with Under Armour and a Lanvin sneaker. The Puma LaFrance is the first lifestyle shoe from LaMelo, and it's clear that the design team wanted to make a statement with it.
Noah Bice, the designer of the Puma LaFrance, said in a press release, "If you know Melo, you know he does everything large. From the chain to the logos, to the car, dude's living large. So, we had to come through with a silhouette to fit that profile. The skate-inspired, chunky upper and cup sole felt like the obvious sweet spot for Melo's first lifestyle shoe."
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The Puma LaFrance will debut in an all-red "Armour" colorway, which is a bold choice that will surely make a statement. The sneaker has a heavily padded tongue, fat laces, and bulbous lines that are reminiscent of the D3. The midsole features ovals that are said to represent butterflies, and the outsoles have the words "Pump" and "LaFrance" written on them.
Overall, the Puma LaFrance is a unique and eye-catching sneaker that is sure to appeal to fans of LaMelo Ball and those who appreciate bold and daring footwear. It's exciting to see the Puma and LaMelo partnership continue to grow and evolve, and we can't wait to see what they come up with next.
The MB.03 line of performance basketball shoes is without a doubt one of the most sought-after products in the market today. Its creator, MB.03, has taken the basketball world by storm with his innovative designs and top-notch quality. The MB.03 line has been a favorite among basketball players, both professional and amateur, since its inception.
In an effort to expand its reach and offer even more innovative designs, the LaFrance brand recently collaborated with Puma to create a special edition of the MB.03. The result of this collaboration is the Puma LaFrance “Armour,” a sleek and stylish shoe that is sure to turn heads on and off the court. The shoe is set to release on May 17 through Puma’s website, app, and NYC flagship store, as well as select third-party retailers.
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But the Puma LaFrance “Armour” is not just a shoe - it is part of an entire apparel capsule that includes T-shirts, a mesh tank, and shorts. The entire capsule is designed to complement the shoe and provide basketball players with a complete on-court look that is both stylish and functional.
And for those who are eagerly anticipating the next release in the MB.03 line, there is good news. MB.03 is hard at work creating his fourth shoe in the line, which is set to release late in the summer before the 2024-2025 NBA season. Fans of the line can expect the same level of innovation and quality that has made the MB.03 line so popular among basketball players.
In conclusion, the Puma LaFrance "Armour" is a must-have for any basketball player looking to up their game both on and off the court. And with the upcoming release of the fourth shoe in the MB.03 line, it is clear that MB.03 and the LaFrance brand are committed to providing basketball players with the best possible products.
